Simple plans. Real results.

The four plans reflect four distinct buyer profiles, not a discount or upsell of the same product. Foundations ($1,800/month) is for local businesses building their first real online presence. Growth ($3,500/month) and Authority ($5,500/month) scale up keyword tracking, content production, AI conversation tools, and competitor analysis. Strategic is a 12-month custom-build engagement for established $5M–$25M businesses with a defined growth target — including a custom-built website, custom AI marketing systems, and direct strategic consulting. Because Strategic is scoped to each business individually, pricing is set during a paid Strategy Workshop after a fit conversation. Each tier is engineered for a specific business stage.

The setup fee covers your onboarding: a comprehensive technical SEO audit, competitive analysis, AI visibility baseline audit (your first SignalScore^™), keyword research, content strategy development, schema markup implementation, and account setup for tracking and reporting tools. This foundational work typically takes 2-3 weeks and sets the stage for everything that follows.

For GEO (AI search optimization), you can typically see increased AI citations within 4-8 weeks. Traditional SEO results build over 3-6 months with consistent strategy execution. Our combined SEO + GEO approach accelerates results because improvements in one channel reinforce the other. You receive your baseline SignalScore^™ within the first two weeks, so you can track progress from day one.

SignalScore^™ gives you visibility into progress from day one — not just at month 6. You will see your baseline audit scores within 2 weeks, dimension-by-dimension improvements at 30 and 60 days, and a comprehensive before-and-after report at 90 days. Because we measure across 6 AI visibility dimensions, you always know exactly what is improving, what needs attention, and what we are doing about it. There are no surprises.

No, and here's why: GEO and SEO results compound over months and depend on consistent execution that has no shortcuts. Performance-based pricing typically incentivizes short-term tactics that look good on a single metric but degrade long-term AI visibility and ranking durability. LocalStar's pricing reflects the actual work — SignalScore^™ measurement, optimization, content production, and ongoing strategy — at a flat retainer so we focus on the result rather than the billable hour. You always know what you're paying, and we always know we're being paid to do the right work, not the cheap one.

After your initial commitment, the engagement continues month-to-month with 30-day notice to cancel. Most clients continue because the ROI is clear by that point — GEO results compound over time as your AI citation authority builds. Starting later means your competitors have more months of compounding that you will need to overcome.

No. Standard SMS, email, calendar, CRM, and platform usage are included with every plan. The two areas where costs scale with usage are the AI Voice Agent (per-minute billing, scoped before activation) and high-volume outbound messaging campaigns (quoted separately if your business runs them). Setup fees and add-on pricing are listed openly on this page. Anything outside the standard scope is quoted and approved before we begin the work.

AI Voice Agent setup starts at $1,500 one-time, covering voice training, intent design, CRM and calendar integration, and live-handoff routing. Per-minute usage is billed separately at a rate scoped during configuration based on your expected call volume. Most small-business use cases run in the low hundreds of minutes per month; high-volume scenarios are quoted individually. We confirm the all-in monthly estimate before activation, so there are no surprise bills.

Authority plus the website add-on gives you our standard template-optimization approach to a GEO-ready site, scaled to a market-leading retainer. Strategic is a custom engagement: a website architected to your specific growth target, custom AI marketing and lead-capture systems built for your business, multi-brand handling for businesses with sub-brands, and a 12-month structure (3-month build + 9 months ongoing) tied to a quarterly revenue review. Strategic is built for businesses with a specific revenue inflection point in mind — typically $5M–$25M moving toward a defined next milestone. If you're not at that scale yet, Authority plus the add-on is the right answer and we'll say so.

The 3-month build phase is the foundation of your 12-month Strategic engagement. It includes a custom-built website engineered for GEO and SEO from day one (not a template), custom AI marketing systems (voice AI agent, multi-channel orchestration, custom-trained chatbot), multi-brand or multi-entity setup if needed, a fully configured CRM and lead-routing infrastructure, and your initial SignalScore^™ baseline plus first round of optimizations. By month 4 the system is live; the next 9 months focus on optimization, content, and quarterly strategic review against your revenue target.

Every plan includes both SEO and AI visibility — the difference is depth and scale. Foundations covers the essentials: SEO, content, and monthly AI check-ins. Growth adds active GEO optimization and SignalScore^™ audits — this is where most local businesses start. Authority adds competitor tracking, more content, and the level of depth a market-leading local business needs. Strategic is a different conversation entirely — a 12-month custom-build engagement for established businesses ($5M+ revenue) with a defined growth target like $10M to $20M. If Strategic might fit, the right next step is a Strategic Fit Call rather than a discovery call.

Three things. First, we specialize in GEO for local businesses — not B2B SaaS, not enterprise. Only a handful of agencies do this. Second, LocalStar is a founder-led practice with a real operating platform behind it — proprietary methodology (SignalScore^™), proprietary engagement infrastructure, and a published technical foundation. Third, our founder Anthony Velte brings 30+ years of enterprise technology experience, 12+ published technology books (primarily McGraw-Hill), and ongoing Fortune 500 advisory work in AI implementation, governance, and security. That depth means the methodology and intellectual property driving the work are built in-house — not licensed from someone else's framework or rebranded from a generic agency playbook.