When Customers Ask AI, We Make Sure They Hear About You
More people are asking ChatGPT, Google AI, and Perplexity for recommendations instead of scrolling through search results. We make sure your business shows up in those answers.
What We Do
How We Get AI to Recommend Your Business
We audit how AI currently sees and talks about your business
We make your website easy for AI platforms to read and understand
We structure your content so AI can quote and recommend you
We create new content designed to show up in AI answers
We build your authority so AI trusts you over competitors
We track whether AI is actually recommending you — with real data
We make sure every AI platform can access your website
We monitor ChatGPT, Perplexity, and Google AI for mentions of your business
We keep your content fresh so AI keeps recommending you
Why GEO Matters
The Way People Discover Businesses Has Changed
More and more people are skipping Google and asking AI directly: “Who's the best plumber near me?” “Find me a good accountant in Woodbury.” If your business isn't showing up in those AI answers, you're invisible to a growing number of potential customers — even if you rank well on Google.
Where Most Businesses Start
Most Local Businesses Are Nearly Invisible to AI
This is what a typical business looks like before we start working. The gaps are where AI can't find or understand your business — and where your competitors are winning.
Frequently Asked Questions
Generative Engine Optimization (GEO) is the practice of structuring your content and digital presence so that AI-powered search platforms — including ChatGPT, Google AI Overviews, Perplexity, Claude, and Copilot — can retrieve, cite, and recommend your brand when answering user questions. If traditional SEO was about earning a spot among 10 blue links, GEO is about earning a place among the 2 to 7 domains large language models typically cite in a single response.
ChatGPT has over 800 million weekly users. Google Gemini has surpassed 750 million monthly users. Gartner estimates traditional search volume will decline by 25% as AI assistants become the default discovery interface. The overlap between top Google links and AI-cited sources has dropped below 20%. This means ranking on Google no longer guarantees your business will be recommended by AI platforms — you need a dedicated GEO strategy.
Traditional SEO optimizes for keyword rankings in search engine results pages. GEO optimizes for AI comprehension and citation — structuring content so large language models can extract, understand, and reference your expertise. Key differences include: GEO focuses on passage-level extraction rather than page-level ranking, prioritizes answer-first content structure, emphasizes citation-worthy original research, and tracks Share of Model (SoM) rather than just SERP position.
Share of Model (SoM) is the primary metric for measuring GEO success. It quantifies how often your brand appears in AI-generated responses compared to competitors for relevant queries. Think of it as the AI equivalent of Share of Voice — but measured across ChatGPT, Perplexity, Google AI Overviews, Claude, and other AI platforms.
Typically within 4-8 weeks of optimization, you will see increased AI citations. Building sustainable AI search visibility requires 3-6 months of consistent content strategy execution. Early research indicates AI-referred visitors arrive with stronger intent than traditional organic traffic, leading to higher conversion rates.
An llms.txt file is a machine-readable text file placed at the root of your website (similar to robots.txt) that helps AI systems understand your site structure, key pages, and content hierarchy. It provides AI crawlers with a structured overview of your most important content, improving the likelihood that AI platforms will accurately index and cite your pages.
Find Out What AI Says About Your Business
Book a call and we'll show you how AI currently sees your business — and what it would take to become the one it recommends.